Advertisers
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£350m Wildstone refinancing is big bet on digital Out of Home growth
Digital Out of Home is tipped by some to be the next big growth area in media and Wildstone, which…
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Brand characters beat celebs in Super Bowl ads says System1
The Super Bowl is hoving into view (Feb 11, Las Vegas) with advertisers paying around $7m per 30-second spot, although…
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Scots are tight, Brummies are dirty, says C4 report on class in ads
Channel 4’s “Mirror on Class and Social Grade” study is a stark reminder that the ad industry really needs to…
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MAA Ad of the Week: P&G’s Native from VCCP US
VCCP has a foothold in the US and P&G is a pretty good client to have. The agency has delivered…
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Mark Campion of Fearless Union picks his (fearless) Desert Island Ads
Mark Campion is a co-founder and creative director of new agency Fearless Union. We’ve had mixed reviews on our new…
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Lucky Generals hits early winner for Labour as General Election campaign creaks into gear
Are we going to have a down and dirty General Election campaign in the UK? The Election is likely in…
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Magnum enters the fraught field of fake relationships
Spain’s Lola MullenLowe can usually be relied upon to do something different, which it does here for Unilever’s Magnum. Don’t…
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Are these the new UK web winners?
Some of them might be a surprise but Similarweb has produced its digital 100 list of the brands that have…
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Has Channel 4 forgotten what it was set up to do?
Channel 4 has said it’s planning big job cuts as what’s now called “linear” TV revenue plummets – down 14%…
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