Best Ads of the Year

Ads of the Year Andy Lockley – Havas London, Creative Partner My pick: Drama vs Reality – ITV I’m a huge admirer of the work Uncommon does with ITV. A media brand is a real test of the creative swag ...

More anthropomorphic creatures (albeit at a distance): a friendly Christmas hyena from Amazon’s Prime Video and agency CYW (a new one on us but they clearly know what they’re doing.) Well quite friendly, anyway. It’s Amazon’s first pan-European Christmas ad, ...

The result of Coca-Cola’s massive creative and media review (Coke spent over £3bn pre-lockdown, down from its previous levels) is reportedly imminent. We’d forgotten all about it as it began, incredibly, in January 2021 and seems to have morphed from ...

Not just the Ad of the Week, maybe the ad of the year so far. ‘Open Spaces’ from Burberry and director line-up Megaforce and Riff Raff shows what’s possible with a combo of brilliant technique and a good simple idea ...

So the Lions have been handed out and the global creative circus has packed up its tent, the cork firmly back in the virtual Domaine d’Ott. There’s general consensus that the right work won (though I seem to be alone ...

Rosie Bardales, global executive creative director at BETC, and member of the jury of the 2021 Cannes Lions in the Film category on what we can expect this year from this year’s (virtual sadly) International Festival of Creativity from June ...

Adam&eveDDB is approaching half-time in 2021 with all guns blazing: now for EA Sports’ FIFA 21 it’s giving us, not Ronaldo’s gleaming pecs or other stand-bys, but the Midnight Ramadan League. This is the winner of UK broadcaster Channel 4’s ...

By Mark Tungate. What were the most awarded brands, campaigns and agencies last year? AdForum has released the fourth edition of its Business Creative Report, a unique ranking of the world’s most awarded brands, agencies and campaigns by individual business ...

It’s been a year like no other most of us can remember (and let’s hope there isn’t another one) so it’s a slightly different MAA Agency of the Year review this year. Tracking the fortunes of international agencies and advertisers ...