Analysis
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Another Jubilee winner/Hoffman on ad tech fraud
The Queen’s Platinum Jubilee has come and gone – with surprisingly few mishaps, even the weather was (relatively) kind –…
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Marianne Yallop: there’s media software for everything – but does it match up?
More than a century ago the American retail pioneer John Wanamaker was quoted as saying ‘Half the money I spend…
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8 eLearning myths you should ignore
In the last few years, eLearning has taken over the entire world and has cast a shadow on almost every…
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MAA Ad of the Week: MoneySuperMarket from NCA
No escape from New Commercial Arts this week, the agency founded by adam&eve alumni James Murphy and David Golding with…
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MAA Ad of the Week: British Gas Energy Trust from T&P
This one’ll cheer you up. The&Partnership for British Gas Energy Trust promoting its helpline for people who can’t afford to…
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James Frampton: how to combat the ‘Great Customer Resignation’ threat
Fed up with how they were being treated by their employers and realising life was too short to put up…
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MAA blast from the past: Kia’s ‘Respect the Tech’
Way back in 2013 my friend Jerry Judge wrote a piece for us decrying car companies’ relentless insistence on what…
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Another billion reasons not to flog off Channel 4
The UK government is, in many, ways quite a diverting comedy: Partygate, tractorgate (watching porn in Parliament), bloodcurdling noises from…
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MAA Ad of the Week: B&Q’s ‘Flip’ by Uncommon
Cheating a bit here: we actually featured this last Friday. But B&Q’s ‘Flip’ from Uncommon Creative Studio is certainly the…
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