Analysis
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MAA Ad of the Week: Battersea from New Commercial Arts
Battersea Dogs and Cats Home is one of the most famous charities in the UK, the world even – so…
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Gary Jacobs of Live & Breathe picks his Desert Island ads
I don’t like to take myself too seriously at work. Advertising isn’t brain surgery or investment banking – it should…
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Are the UK’s big banks ganging up on Nationwide over Dominic West ad campaign?
So who are the 273 people who, at the end of last week, had complained to the UK’s Advertising Standards…
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MAA Ad of the Week: Sky Tennis Out of Home
New channel Sky Tennis began with an homage to Sony Bravia’s epic ‘bouncy balls‘ ad from Fallon all those years…
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USA Today’s top Super Bowl ads: advertising meets celeb-driven branded content?
Hardly a vintage Super Bowl as far as the ads were concerned (although the game was pretty good with a…
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Messi and Michelob top Super Bowl ad winners – System1
Top big game commercials and winning themes. A classic game on the field, but not a vintage year in the…
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Body Shop’s demise brings colourful era that, briefly, defined British business to a close
The imminent demise of Body Shop – set to appoint merciless administrators FRP Advisory – brings to a close one…
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Dark Horses’ Matt Adams and Will Butler: Super Bowl 2024 ads that make us jealous
Writing a Super Bowl ad is like the Holy Grail for most creatives; it’s up there with Christmas ads in…
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Jon Evans of System1: how to win the Super Bowl every day
There’s a big opportunity most brands miss in the Big Game. Seize it and you’ll score big throughout 2024. As…
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