Agencies

Earlier this year Virgin Media took a truly data-driven approach to creative solutions, embodying the ‘unlimiting’ power of its services with a unique UK-wide campaign that physically broke out of more Out of Home frames than ever before. Virgin Media ...

Sir Martin Sorrell’s S4Capital has announced another “merger’ (its favoured term), this time with Mexico City’s award-winning Circus Marketing, described as a fully integrated digital agency. Circus, which also has an office in Spain, will be rolled into S4C’s content ...

The gambling industry, unfortunately, helps to keep quite a lot of ad agencies afloat these days. Some (like Mother) take a stand and won’t pitch for betting business, but most agencies cast moral considerations aside, happy to take the money ...

More Veganuary, this time Lucky Generals for UK restaurant chain Frankie & Benny’s with an over-optimistic PR type trying to persuade Meat Loaf to change his name to..you’re there already. This is all getting a bit out of hand, soon ...

When you hire Droga5 in New York it’s wise to hang on to your hat, which Seth Solomons, the new CMO of fitness brand Equinox is doubtless doing as the agency debuts its first work. Titled “the most selfless act ...

Hope all these animals are earning danger money: recently we had a stray deer crashing a car for GoCompare and now it’s a sheep whose life flashes before it to show off the braking capabilities of Subaru’s Forester SUV. Didn’t ...

Pepsi has a new tag line “That’s What I Like,” which may be one of those things that means far more to the company internally than consumers out there (like McDonald’s now venerable ‘I’m lovin’ it’ – don’t forget the ...

At various times WPP, as have the other ad holding companies, has been accused of being a boys’ club but no more it seems. Mark Read’s new look empire has hired Cannes Can: Diversity Collective founder Adrianne Smith (below) as ...

Is Veganuary any better than ‘Dry January?’ Anyway it seems to have caught some imaginations, the weekend’s colour supps were full of vegan recipes. Heinz can clearly spot an opportunity so it’s running a ‘Beans Meanz Vegan’ spin on the ...