Agencies
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Newspaper industry calls time on NRS as it plans new audience measurement system
The UK newspaper industry has called time on the venerable National Readership Survey (NRS) which has measured newspaper and magazine…
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TBWA first to ring the changes at Omnicom as Troy Ruhanen replaces Tom Carroll
Five weeks ago we speculated (go on, predicted) that there would be big changes at Omnicom (and at Publicis Groupe)…
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Agencies and clients half agree on payment by results – but will it ever happen?
Agencies and clients have been arguing the toss about payment ever since the old commission system fractured. In this, in…
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Paul Simons: there is no point in over-claiming on your CV – real success is nearly always down to teamwork
I have stumbled across some of the claims people make in their profiles on company websites and personal history on…
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Is Cundari’s new BMW M4 ad a trick or a treat?
This ad for BMW’s new M4 speed machine from Montreal agency Cundari is causing a bit of a stir with…
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New Commonwealth film for Man U’s Chevy sponsorship harks back to a more golden era
This is going to be painful for anyone who doesn’t support Manchester United – but, then, football’s about pain isn’t…
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Michael Lee: P&G thinks we need brand directors – why don’t we have ‘brand creative directors?’
The decision by Procter & Gamble to re-title their marketing department hit the newsstands last week. It wasn’t the biggest…
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RKCR/Y&R gets tough for Commonwealth Games
It’s difficult for the Commonwealth Games these days. For a start, not that many young people know what the Commonwealth…
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W+K apologises for Three’s ‘holiday spam’
Hats off to mobile phone operator Three for introducing its Feel At Home service which lets you use your phone…
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