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Advertisers
Nokia tests reliability to the limit in Mother’s new ad
Even iPhone obsessed millennials know the Nokia “brick” is indestructible, so Mother’s new ad for the brand cleverly trades on…
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Ad Tech
WPP to ‘horizontalise’ digital, and merge data with media
WPP is planning to restructure digital and data in 2018, after 2017 results showed the world’s largest communications group flatlining…
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Advertisers
Hollywood stars ask ‘Guess Who?’ in #MeToo board game
Here’s a charity promo with a difference. Two well-known US actresses are playing the #MeToo edition of Guess Who?, trying…
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Advertisers
FCK this, says KFC
KFC has wittily transposed its name to FCK and taken a full-page press ad in The Sun, with help from…
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News
Cadbury ‘Crem’ Egg. Surely not?
Cadbury’s Creme Eggs are no stranger to controversy: remember the outrage a couple of years ago when owner Mondelez imposed…
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Advertisers
PG takes a trip to Spain With Lola MullenLowe
Spanish agency Lola MullenLowe has won Unilever’s PG Tips business, fighting off strong UK competition from adam&eveDDB and Ogilvy. Incumbent…
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Advertisers
Sadoun trumpets transformation at Publicis
Arthur Sadoun’s ongoing message about business transformation was joined by a new mantra – “a shift from a holding company…
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News
Naked Employees Bare All for Absolut Vodka
Booze trends are pointing firmly towards the craft end of the market, so how does a global giant like Absolut…
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Creative
Three 100 Year-Olds Pick Up The Mic For Channel 4 Suffragette Centenary
As well as celebrating the centenary of women’s right to vote, Channel 4 is striking a blow for older women…
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