Winsome Prada poses in the Portuguese sunshine

A few years ago these languid films were ten a penny but they seem to have gone out of fashion.

Fashion brand Prada is undeterred however, offering us ‘Summer Illusions,” a winsome tale (actually it’s quite an artful product demo of Prada kit). And a striking bit of Portugal.

Nicely directed by Marco+Maria.

But do we care about these poseurs? Especially him.

MAA creative scale: 5.

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