Neil Dawson is global executive creative director, Nissan United at TBWA\Chiat Day in New York. Before that he was ECD of BETC in London and a senior creative at agencies including DDB, Ogilvy and BBH.
Here are my three. I tried to find some less obvious examples…what comes to mind when you picture the world’s biggest asshole? Maybe it’s a guy peeing into a beer bottle while driving, throwing said urine-filled bottle …
Donate Life – Coleman Sweeney the world’s biggest asshole (The Martin Agency)
Ikea – Cook This Page (Leo Burnett Toronto)
NI Tourist Board – Doors of Thrones (Publicis London)