McCann boards the love train for Subway

Something seems to be stirring in the creative department at McCann London; lots of lions at Cannes and now this smart little film – ‘Casanova’ – which is not a soubriquet you associate with a £3 lunch.

Unlike most of these high street fast food efforts it actually makes the food look good.

And “two tickets for the love train” is a stroke of near genius.

MAA creative scale: 8.

You May Also Like

About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.