It’s your worst nightmare of course, getting on a plane and discovering there’s no bar and no shower.
Can’t say I really expect it on most of the heaps I fly on but Jennifer Aniston, newly signed up for Emirates by RKCR/Y&R (part of WPP’s new ‘Team Air’) clearly does.
Nice global work for and from RKCR, which lost longstanding airline account Virgin Atlantic to adam&eveDDB a year or so ago.
MAA creative scale: 7.
