Online estate agent YOPA.co.uk has appointed Contagious London for the brand’s first move into advertising.
Contagious London founder and ECD Paul Weiland (left) says:”YOPA.co.uk is a bright, ambitious company, set to disrupt and challenge an outdated service from the high street. We have a proven track record with brands who are new to TV and look forward to a successful launch and a great partnership.”
Dan Attia, CEO of YOPA CEO Dan Attia says: “We want to launch YOPA.co.uk with a bang and create famous advertising, igniting the category. Contagious London were the perfect choice for us because of their experience and creative ambition.”
The campaign will launch in the autumn.
Contagious is unique among London agencies in that the creatives who generate the campaign, often but not always Weiland himself, also direct and produce it. Weiland has directed over 1000 commercials, including the long-running Gary Lineker series for Walkers Crisps and agency AMV BBDO.
Its other clients include Kingsmill, Reed.co.uk, Save The Children, Allinson and Trop50 in the US.
Contagious have changed their name to Hue & Cry