Here’s another one for the UK’s superfabulous Christmas (they hope); this time from Waitrose and BBH.
And, as with Aldi, the strategy’s showing. This time it’s ‘everyone who works at Waitrose owns Waitrose,’ ‘cos it’s a mutual.
But it’s a nice film from BBH and I’ll probably be doing (some of) my shopping there. Unless I can avoid it entirely, of course.