xaxis
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Advertisers
We do have a succession plan says WPP’s Sorrell – although he’s not telling us what it is yet
To London’s gleaming new Ham Yard hotel for an IPA (agency trade body) do featuring Sir Martin Sorrell, the subject…
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Advertisers
Surprise retreat as WPP’s Xaxis rolls XFP digital ad platform into independent operator AppNexus
WPP’s Xaxis data cum media buying platform has come under fire recently for, among other things, a lack of transparency…
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