WPP
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WARC Creative 100: Orange, Publicis, Rethink, Ogilvy, AB InBev and WPP
As the ad world girds its loins for the awards season – Cannes starts on June 20 so it should…
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Publicis challenges WPP’s Open X for Coca-Cola media
WPP is defending the North American media part of its flagship $4bn exclusive marketing deal with Coca-Cola against Publicis, runner-up…
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Media brokers are back on top in global adland
Much chatter about the growing dominance of media in the big ad holding companies as they finish their 2024 reporting…
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Post-sale R/GA could be a new model for the agency sector
We don’t know yet how much IPG received for R/GA, the once-flagship digital agency it’s just sold to Truelink Capital…
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WPP shares tumble as it slides into negative territory
WPP shares tumbled nearly 20% in early trading today as the British-based ad holding company reported a pretty grim Q4…
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People problems in agencies are the result of a fault in the machine
Who’d want to be a chief people officer in one of today’s ad holding companies? Lindsay Pattison (left) is leaving…
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AKQA begins new sports relationship with Tiger Woods
Tiger Woods remains a hero for many golfing fans despite a succession of what we might call misfortunes and, of…
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WPP’s GroupM restructures as new CEO Lesser rings the changes
US presidents make much of their first 100 days in office (typically Donald Trump began changing his world on Day…
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WPP’s perfect storm: but what about the workers?
Back to the office seems the tip of veritable iceberg at WPP. Unwittingly CEO Mark Read’s (pretty polite and possibly…
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