WPP
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Advertisers
Essence steps in to retain £100m L’Oreal media for WPP
WPP has just won (actually retained) a big one, L’Oreal UK which spends over £100m. But instead of staying with…
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Agencies
Now WPP rolls out giant campuses to Dusseldorf
WPP is opening another whopper European “campus,” this time in Dusseldorf to house over 2,500 people in 34,000sqm of space.…
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Advertisers
VW in America grasps emissions nettle in WPP ad debut
Volkswagen in America is beginning its fightback proper against the ‘Dieselgate’ scandal (it hopes it is, anyway) with a new…
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Advertisers
Goldman Sachs says WPP’s Read is on the right track
The mighty Goldman Sachs has directed some welcome intelligence (if that’s what it is) WPP’s way, saying the marcoms group…
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Advertisers
Now Mazda cuts back at WPP
Another sign of the tangled skein WPP CEO Mark Read is trying to unravel: WPP is making cutbacks to its…
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Advertisers
WPP is heading nowhere says Sorrell in new attack
Sir Martin Sorrell (below) has had another pop at WPP in an interview with Financial News, saying people at WPP…
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Ad Tech
Is a new dotcom crash on the way? It’s a danger for ad holding companies too
Is another dotcom crash on the way? Shares in recently listed Baidu and Pinterest both plummeted yesterday, China’s Baidu after…
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Advertisers
Possible names Calderon as a creative leader on new VW
Aileen Calderon (left) has been appointed group creative director of Possible New York where she’ll help lead WPP’s new Volkswagen…
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Advertisers
Now Johnson & Johnson cuts back and Omnicom and WPP line-up takes the strain
Adweek reports that troubled FMCG giant Johnson & Johnson (it’s facing a barrage of health-related lawsuits among other issues) is…
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