WPP
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Ad Tech
WPP reveals chunky 2020 loss but CEO Read says recovery is going to plan
It’s not often that a CEO strikes an upbeat note after losing the not inconsiderable sum of nearly £2.8 billion…
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Advertisers
WPP appoints new global production supremo Dave Rolfe
WPP has lured Dave Rolfe (below) from Facebook to be its new global head of production. He will take the…
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Ad Tech
WPP adds to ecommerce offer with retail specialist NN4M
WPP CEO Mark Read promised a while back that the ad giant was back on the M&A trail and he’s…
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Advertisers
VMLY&R mines a praiseworthy cause for No7 – um, make-up
Where there’s a brand there’s a cause these days – is this because brands want to be good in the…
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Ad Tech
WPP strikes first partnership deal with TikTok
WPP has struck a first of its kind deal with TiKTok, claimed to give WPP clients unique access and capabilities…
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Advertisers
WPP lures Rob Reilly from McCann as global CCO
WPP CEO Mark Read has made a big statement about the holdng company’s commitment to classical advertising values with the…
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Ad Tech
WPP sets out ambitious plans as it emerges in one piece from bad old 2020
WPP is updating investors and analysts today but the menu gives a pretty clear idea of CEO Mark Read’s plans…
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Advertisers
WPP bids for remaining shares in loss-making WPP AUNZ
WPP has moved to tidy up one of the anomalies in its global empire, its 61.5% holding in WPP AUNZ.…
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Johannes Leonardo’s Kraft win is a (smallish) slice of the cake for WPP too
New York’s Johannes Leonardo – 25 per cent owned by WPP – seems to be in the driving seat at…
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