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Advertisers
Agencies and clients half agree on payment by results – but will it ever happen?
Agencies and clients have been arguing the toss about payment ever since the old commission system fractured. In this, in…
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Advertisers
WFA appoints Pernod’s Reilly as new president
The World Federation of Advertisers (WFA), which is celebrating its 60th anniversary, has appointed Pernod Ricard CMO Martin Reilly (left)…
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