This is very good from production company Crush and BBDO in Toronto. Blokes are rotten at checking themselves for cancer (I got a kit from the UK’s NHS for something or other the other day and I couldn’t work out ...Read More »
This is fun: Canada’s Lowe Roche agency did some deep investigation into the habits of Canadian ad people for its entry to Toronto’s Strategy Agency of the Year awards. And, among the fascinating facts to emerge, were that: Canadian adfolk ...Read More »
Everybody wastes their time trying to find a new spin on creative or, at the other extreme, trying to find oil in the Arctic. Actually the dosh is in online dating companies. These days you’re not allowed to do it, ...Read More »
New TBWA Southwest Airlines campaign is mired in philosophy – we just want to know what it’s selling?
Is it the case that the more the purveyors of products and services cover soak us with implausible and insincere compliments, the busier they actually are ignoring our needs and lifting our wallets? Every time you hear a statement from ...Read More »
Ads these days seem more concerned with telling/teaching us how to live better than selling something (don’t you rather miss those ones?). But it’s valid enough in this new, highly emotional film ‘What will your last ten years look like?’ ...Read More »