Tag Archives: the&partnership

CHI wins back Sunday Times Rich List and boosts creative department

The&Partnership’s CHI agency seems to be back in the driving seat for News UK as it’s handling this weekend’s campaign for the Sunday Times Rich List, the hugely depressing tally of the UK’s richest citizens. One that doesn’t feature many ...

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AllTogetherNow shows Vito versatility in Sport launch

The Mercedes-Benz Vito is an odd contraption, a van that doubles up as a taxi (on airport runs and the like) and people mover. Now Mercedes is launching a ‘Sport’ version (car manufacturers think we need a sport version of ...

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The&Partnership partners with Adloox to try to root out mushrooming ad fraud

The&Partnership and content verification specialists Adloox have joined forces to launch a new investigation into the scale and impact of ad fraud, as Adloox suggest the extent of adspend wasted globally each year on fraudulent websites and views may be ...

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The&Partnership’s AllTogetherNow wins Ibiza Rocks combined content and media account

The&Partnership’s content agency AllTogetherNow has won the European creative, media planning and buying and social activation accounts for youth travel brand Ibiza Rocks following a competitive pitch. AllTogetherNow, headed by former NME Editor Conor McNicholas, has been tasked with rethinking ...

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T&P launches social media ‘influencers’ agency

Johnny Hornby’s The&Partnership is a veritable box of tricks and it’s just announced a new one, The&Collective, a talent agency partnering brands with so-called ‘influencers’ on YouTube, Instagram, Facebook and Twitter. The&Collective says it will draw on cross-discipline insights from ...

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Matt Williams: are unique events the way to win the agency PR game?

Every week there’s something new that’s killing advertising. That’ll put all agencies out of business. This year, one of those trendy threats is advocacy. Why the hell would clients come to us anymore when they can get better reach and ...

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