Why do some start-up agencies make it while others fall on their noses? Is it genius, grabbiing the zeitgeist or just luck? My friend Paul Simons would say it’s about good planning and the right line-up. The success of his ...
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TBWA France president Nicolas Bordas (left) has moved up in the network, becoming vice -president TBWA\Europe and vice-president of Being Worldwide, the agency entity that houses the Dan (Digital Arts Network) digital agency and a number of non-advertising businesses such ...
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Talking of Adidas (which we were) it’s just produced this lively film ‘Selena Goes Neo’ for youth brand Neo featuring newly-signed and undeniably youthful chanteuse Selena Gomez (left). The film is directed by D.A.R.Y.L (how annoying is that?) for Pulse ...
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