Tag Archives: super bowl

System1: who’s winning the Bud Light/Miller Lite ad spat ?

Light beer never gripped the consumer consciousness in the UK in the same way as it did in the US. Over there, light beer ruled the market. Over here, it’s often just the last beer left in the fridge after ...

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Why Budweiser’s ‘blowin’ in the wind’ at the Super Bowl

Budweiser usually makes the most of the Super Bowl and it’s grabbing headlines way before the event by hymning that it’s now produced by wind power – helped along by Bob Dylan’s ‘Blowin’ in the wind.’ It’s also got more ...

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P&G puts on the frighteners in Olay Super Bowl debut

Nearly half the people who watch the NFL Super Bowl are women so Procter & Gamble is making its debut for Olay with a new ad from Saatchi & Saatchi. Anyway, in these non-gender specific days, no doubt men use ...

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