Tag Archives: Sainsburys

The clocks may have only just gone back, but the Christmas lights are already up in London’s Oxford Street, Selfridges’ Christmas shop’s tills have been ringing for months and the first Christmas TV ads are breaking. In just a few ...

When I heard the news about David Abbott I seemed to remember for some reason he once used Mark Twain’s “the reports of my death have been greatly exaggerated” but perhaps I am imagining it. If only it were true ...

David Abbott, one of the founders of Abbott Mead Vickers and a legendary copywriter and creative director, died at the weekend (Paul Simons’ personal tribute is here). He was inducted into The One Club Hall of Fame in 2001 and ...

Food porn, dont’cha miss it? Back in the 90s, or thereabouts, Marks & Spencer was famous for its orgasmic food ads and now Sainsbury’s and trusty agency AMV/BBDO appears to be rehearsing the genre in this new campaign. Well it’s ...

Tesco CEO Phil Clarke is a combative type and now Tesco is launching a new ‘price promise,’ a version of Sainsbury’s’ highly successful Brand Match that offers shoppers up to ten quid off at the till if what they buy ...

The news was predictable albeit the detail about UK retail trading was not so easy. Would Tesco pull back share, would M&S turn the corner, would HMV survive? Then camera chain Jessop goes bump in the night before we’ve taken ...

There’ll be extra muffins at Tesco Towers in Cheshunt this morning as the UK’s biggest retailer posted a 1.8 per cent sales gain in the six weeks to January 5, including the key Christmas period. The figures flatter somewhat as ...

So do Christmas ads help sales? There are mixed messages from the John Lewis Partnership which also owns upscale grocer Waitrose. Sales at department store business John Lewis rose nearly 15 per cent in the five weeks to Christmas, about ...