Samsung, one of the biggest out of home advertisers in the UK with a spend of around £70m, is believed to be moving its OOH account from Interpublic’s Rapport to Dentsu Aegis-owned Posterscope. It’s a big blow to Rapport which ...
Read More »Rapport tipped to win £12m Fox out of home business
Interpublic-owned out of home specialist agency Rapport is believed to have won the 21st Century Fox OOH account, one of the UK’s biggest at about £12m. The business is currently at Dentsu Aegis agency Posterscope. Rapport has overcome number of ...
Read More »Rapport ex-boss Roy Jeans reveals first clients at new advisory company Grey Scorpion
Former Rapport CEO Roy Jeans (left) has set up a new company, Grey Scorpion, to provide a range of services to media-based businesses including interim management, negotiation and investment support. Jeans, a former executive director at Zenith, quit Interpublic-owned out ...
Read More »Jeans is out of OOH agency rapport as IPG slashes costs
Who’d work for a holding company? It’s emerged today that Roy Jeans (left), CEO of Interpublic-owned OOH specialist rapport and recently elevated to the post of global CEO, is leaving the company. Rapport has ambitions to go global having taken ...
Read More »PubliCom posers for WPP’s SMS, Publicis outdoor on its way to Talon, drink more Herbert Hall…
The great Publicom merger posts a number of interesting questions for Sir Martin Sorrell and WPP. The first is: WPP’s strategy has always been to be the biggest and now it no longer is – across the piece. So fund ...
Read More »Samsung launches year-long UK poster blitz through Cheil and Rapport
Samsung is launching what it claims is the UK’s biggest-ever takeover of large format poster sites. The year-long push, planned and booked by Cheil UK in conjunction with OOH specialist agency Rapport, is a UK first that will see media ...
Read More »Is Eric Newnham’s new Talon really Kinetic?
First off, it’s also an Omnicom venture of course as Colin Gottlieb, boss of Omnicom media operations in EMEA, has bought an OMG stake in the business. But Eric Newnham, the former Kinetic boss and clearly a man who never ...
Read More »Why digital posters cost more to reach fewer people
Following our interview with Roy Jeans of Rapport about digital outdoor (among other things) we received the following piece from a correspondent we’ll call ‘disgruntledatoutdoor.’ It makes a contrary and interesting read. For many years luminaries of the outdoor advertising ...
Read More »Roy Jeans of Rapport: how posters progressed from a static medium to a digital future
The out of home market has seen some radical changes as well as strong growth in recent years. Roy Jeans, CEO of leading UK OOH specialist agency Rapport, explains how and why the industry is changing. Last year IPM (International ...
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