Tag Archives: puma

Y&R wins Puma creative challenge in China

Life goes on at WPP even as it mulls the successor to Sir Martin Sorrell and key to its fortunes are its big agency networks, the foundation of the business. New markets are also crucial and WPP’s operations in China ...

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Droga5 beats off US creative elite to land Chobani Greek yogurt

Droga5, which is still spitting feathers after Puma announced it was leaving the agency (insiders say it was Droga’s decision) will be feeling a bit more perky about the news that it’s been hired by US market-leading yogurt brand Chobani. ...

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Puma and Droga5 in surprise split

It’s Droga5 here, there and everywhere at the moment. The New York-based agency’s new London office has just won its first account – Heineken brand Strongbow cider outside the UK (sounds a bit odd but there you go) – but ...

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Droga5 gets set for $500m Moto X ad bonanza

Google-owned Motorola has been unveiling its new Moto X smartphone with enticing details about a $500m ad budget. This rather pales in comparison to Samsung’s $4bn and Apple’s $1bn plus but Motorola’s $500m is for just one product. And the ...

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Droga5 announces start-up team for London launch

Droga5, which announced last week that it was setting up a global network (it currently operates in New York and Sydney) has chosen London as its gateway to Europe; poaching Kevin Dundas (right) from 180 Amsterdam as its CEO and ...

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Puma and Droga5 claim love equals football

It’s that time of they ear again with the UK Premiership kicking off on Saturday – which means that various brands from Adidas and Nike to broadcaster Sky – will be falling over themselves to try to associate themselves with ...

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