publicis
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Ad Tech
Rapid growth Accenture closes on ad holding rivals
Accenture is closing rapidly on its rivals in marcoms – the big ad holding companies – reporting $8.76bn in revenue…
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GTB’s Nikiforidis heads to Digitas – but how long do standalone digital agencies have left?
Adland doesn’t seem to be about ads these days but experience design. Maybe ‘total experience agency’ Accenture is to blame.…
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News
Publicis boss Sadoun hymns new business wins – so a return to growth should be just around the corner?
Is Publicis winning the global new business battle? CEO Arthur Sadoun (below) certainly thinks so judging by this memo, “obtained”…
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WPP and Publicis win (quite a lot) of Mondelez in review
Global snack behemoth Mondelez has concluded a lengthy review by consolidating its global creative account with WPP and Publicis, Adweek…
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Rudd makes two key hirings to boost Fallon
Former Ogilvy London CEO Charlie Rudd, now ensconced as head of conjoined Publicis agencies Leo Burnett and Fallon, has made…
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Interpublic sails on as European rivals face headwinds
Interpublic continues to lead the holding company pack in terms of both organic growth and financials although it slowed a…
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Ebay’s US media account goes from Publicis to WPP’s all-conquering MediaCom
Publicis has taken another powder in North America, losing Ebay’s media account to WPP’s MediaCom in a closed pitch between…
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Now Sadoun divides Publicis US creative empire into three
Publicis Groupe is reorganising its US creative agencies into three groups – east, west and center – with Jem Ripley…
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Is Burning Man Sorrell on the right side of the holding company argument?
Sir Martin Sorrell is a Burning Man it seems, a keen attendee of the Burning Man festival which takes place…
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