Paris in the spring evidently hasn’t sprung yet judging by these two outstanding print campaigns – from BETC Paris celebrating 100 years of Danone yogurt and TBWA\Paris for McDonald’s McDelivery service – but it’s still looking pretty good. Here’s Danone. ...
Read More »Havas owner Bolloré and Far Cry Primal maker Ubisoft gear up for their own gaming fight
The latest in Ubisoft’s Far Cry game series is Far Cry Primal, set back in the Stone Age and great fun it looks too: featuring a rather cuddly (albeit fierce) sabre tooth tiger. Agency is BETC Paris, an obvious choice ...
Read More »Here’s a nice French Orange ad – pity about the others
Here’s a very nice ad from Publicis Conseil in Paris for Orange. And that’s it really. Except that I see lots of really good French ads wearing my MAA hat but I was in Paris at the weekend (what an ...
Read More »Mondelez chases the missing link with new Milka campaign from Buzzman
How do you get people to want more chocolate – or miss the bits of chocs they don’t have? Well Buzzman in Paris has come up with this neat solution for Mondelez brand Milka, by removing a chocolate square and ...
Read More »Gunn Report unveils Cannes sweepstake list
The Gunn Report has unveiled its annual sweepstake of Cannes Lions ‘Likelies’ and, as usual, it’s a pretty good selection. You click on an ad on the list here and off you go. You can bet against ads you don’t ...
Read More »Buzzman tries an uncharitable approach to charity for Mondelez with ‘Hello Joy’
I’m struggling a bit with this one – it seems to be a charity initiative by snacks giant Mondelez supporting children in hospital, called ‘Hello Joy.’ The big day was last week although presumably the effort continues. It seems to ...
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