omd
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Advertisers
OMD has Lidl dancing in the aisles
Yesterday we suggested that, talking about IPA trade body membership, creative and media agencies didn’t always seem to be pulling…
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Advertisers
Media agency OMD breaks newish ground – with a chief client experience officer
Don’t wish to be mean or anything but note that OMD, the Omnicom media agency, has just appointed a “chief…
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Manning Gottlieb OMD wins £140m UK government media
Omnicom’s Manning Gottlieb OMD is taking its turn on the UK government’s £140m media account, succeeding Dentsu Aegis Network’s Carat…
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Ad Tech
Now McDonald’s reviews $1.8bn global media out of OMD
McDonald’s has joined the seemingly endless list of big advertisers reviewing their media spend although it seems reasonable enough as…
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Advertisers
Media agency revolving doors at Carat, OMD and Starcom
Adweek’s Agency Spy has a regular called Revolving Doors, chronicling the ins and outs of agency land, mostly in the…
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Ad Tech
OMD’s Mendonca joins media brain drain away from agencies
One door closes, another opens – maybe. Media agencies are under pressure to maintain their growth and margins in a…
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Advertisers
BBDO New York boss Osborn switches to media at OMD
The senior agency executive recoiled in horror when I suggested that creative and media agencies were tiptoeing back to full…
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Advertisers
Omnicom closes M2M as new media network Hearts & Science takes centre stage
Omnicom media agency M2M recently lost founding client Estée Lauder to sister agency Manning Gottlieb OMD (OMD is Omnicom’s biggest…
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Advertisers
Omnicom sets out on big pre-merger media reshuffle as US boss Cohen starts Giant Spoon
Rightly or wrongly there’s been a perception that Omnicom has been a touch sleepy in the media stakes, certainly in…
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