olympics
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Adam&eveDDB’s campaign for the Paralympics celebrates the “wonderfully ordinary”
It’s the Paralympics soon following a surprisingly successful Olympics 2020 and we all know what the Paralympics competitors are don’t…
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Toyota backs Olympics with T&P’s winning robots
Toyota is continuing its love affair with robots, this time to support Team GB and ParalympicsGB athletes. Four competitors have…
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Even the Olympics can’t inspire dismal Samsung
Samsung is one of the biggest companies in the world with a marketing budget to match (estimated at $7bn some…
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Is P&G boxing clever with new Olympics Lead with Love?
P&G is one of many Olympics sponsors hoping their $100m actually has a Games to sponsor but it’s giving them…
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BMB wins GB Snowsport Beijing drive
Beijing is the setting for the 2022 Winter Olympics and Paralympics – which should cause the odd ruction if they…
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JustSo debuts Toyota and IOC Olympic Channel
We should have been enjoying the Olympics now but Japan 2020 has been cancelled, to return next year we hope,…
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Covid-19 set to blitz global adspend – but over-reliance on big events is self-inflicted
It’s pretty clear that the world economy will slide into recession this year (some definitions of recession are less than…
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Grey goes into battle for refugees again at the Olympics
At the Olympics there’s a team of ten refugees competing under the International Olympics Committee’s banner, trying to demonstrate –…
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Apple’s Human Family strikes right note for Olympics
Apple isn’t as popular as it used to be. It’s grown too big, makes too much money, avoids too much…
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