Premium digital Out of Home media owner Ocean Outdoor has bounced back strongly from the pandemic in 2021, recording a 44.3% increase in revenue over 2020 (7.2% over Q4 2019) and a profit of £18.6m. The company, which operates in ...
Read More »Amazon ‘Wheel of Time’ makes scary debut in London’s heart
First we had paper and paste billboards (remember Bill Stickers) then digital Out of Home (DOOH) now it’s anamorphic billboards, essentially 3-D illusions. Amazon’s answer to Game of Thrones, Wheel of Time starring Rosamund Pike, is debuting on Ocean Outdoor’s ...
Read More »Ocean names digital Out of Home award winners
Spark44 and MediaCom won the top prizes in Ocean Outdoor’s annual digital creative competition with Out of Home executions created for Land Rover and the charity Rays of Sunshine respectively. The winners were chosen by a panel of 19 expert ...
Read More »Ocean brings 3D digital posters to the UK
Are 3D posters the future for Out of Home advertising? Well they might be for some brands, armed with a substantial budget, as Ocean Outdoor’s new DeepScreen technology allows advertisers to get right in consumers’ faces, from some angles anyway. ...
Read More »Goddard steps down at Ocean after decade of OOH expansion
Tom Goddard is stepping down as chairman of Ocean Outdoor after a decade which has seen the niche digital Out of Home operator grow into a substantial European force with operations in the Netherlands, Nordics and key German cities on ...
Read More »Ocean launches Covid-19 recovery creative competition
Out of home digital media owner Ocean Outdoor is launching the Crucial Creative Competition, a £1million prize fund to help galvanise advertisers and agencies as the Covid-19 crisis begins to ease. The Crucial Creative Competition replaces Ocean’s long-running annual digital ...
Read More »Europe buys help drive Ocean Outdoor revenues
UK-based big digital screen operator Ocean Outdoor has had a busy year, expanding in the Netherlands, Nordics and Germany with a number of acquisitions and reporting 2019 group revenue up 13.5 per cent to £141.3m on a proforma basis with ...
Read More »Ocean claims young people tune in to digital Out of Home
New research by YouGov for UK-based Out of Home digital media owner Ocean Outdoor shows that 18-34 year olds trust content and ads on digital OOH screens more than other media channels. Younger consumers (18-24) say they are more likely ...
Read More »Engine and VCCP win top honours in Ocean’s tenth annual digital creative competition
Engine and VCCP were awarded the top prizes in digital pioneer Ocean Outdoor’s tenth annual digital creative competition, with campaigns for the Royal Navy and Amnesty International UK. Engine won the top brand prize with Sniper, an interactive recruitment campaign ...
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