Tag Archives: media rebates

The American Association of Advertising Agencies (4A’s) is in the firing line as never before as clients rage about a supposed lack of “transparency” in media billings, notably the alleged widespread existence of undisclosed media rebates. So it makes sense, ...

US government antitrust attorney Rebecca Meiklejohn is leading an investigation into whether big agencies are bullying independent production companies into submitting high bids so they can undercut them and push work into their own (mostly holding company-owned) in-house production and ...

the American 4A’s agency trade body is still at loggerheads with the Association of National Advertisers (ANA), pulling out of an ANA panel on ‘transparency’ at Advertising Week in New York next week, preferring to do its own thing at ...

The US Association of National Advertisers has offered an olive branch, of sorts, to the 4A’s agency body in the ongoing row over media rebates and other vexed issues, offering to meet the 4A’s at its October Masters of Marketing ...

The Association of National Advertisers in the US has released the second part of its report into media agency rebates and others matters which says – as various consultants have been telling advertisers for years – that they ought to ...

Missed this one until Tom Denford and David Indo of ID Comms covered it in this week’s #MediaSnack. WPP’s GroupM media behemoth has lodged a High Court claim against Ebiquity’s Firm Decisions saying it may be in breach of its ...

FIFTY WAYS TO READ YOUR REBATE It always seemed like an urban myth – this idea that Eskimos might have 50 words to describe snow. Thankfully, the Washington Post has validated that it was in fact true – so now ...

The US Association of National Advertisers – the body representing the biggest clients – has released the first part of its study into undisclosed media rebates (by media agencies) and, frankly, it doesn’t tell us anything we didn’t know already. ...

Where exactly is the US Association of National Advertisers report into undisclosed media rebates and other allegedly murky media agency doings? It was supposed to come out last week and then today – but it hasn’t so far. Now you ...