media rebates
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Agencies
ISBA ups stakes in war over secret media owner rebates
UK advertiser body ISBA has taken media agencies by surprise by circulating a standard contract to its 450 members –…
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Ad Tech
ID Comms Transparency Survey: rebates and business models impair client/media agency trust
Greater clarity on rebates and agency business models are key to the level of trust between brands and media agencies,…
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Advertisers
Now Publicis Groupe loses $900m Walmart media
Publicis Groupe has taken another media hit below the waterline in the US, this time losing the $900m Walmart account.…
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Advertisers
US agencies and advertisers fall out over media rebates even before inquiry is complete
There’s an old phrase ‘Get your retaliation in first.’ Some say it originated with the British Lions rugby team in…
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Advertisers
WPP’s MediaCom wins out in global Sony media review
Sony’s global media review – involving up to $3bn of media annually across Sony Pictures, Sony Electronics, Sony Mobile Communications,…
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Advertisers
John Billett: how agencies ended up owning the media
A few weeks ago we reported a lecture given by media agency veteran John Billett, now chairman of consultancy ID…
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Advertisers
£6bn Unilever global media for Mindshare and PHD
Unilever has concluded its seemingly interminable global media review and, which won’t surprise anyone, it’s much as you were. WPP’s…
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Advertisers
ID Comms’ John Billett reveals the changed reality of today’s media buying marketplace
This week media industry veteran and sage John Billett (below), now chairman of media consultancy ID Comms, addressed the Worshipful…
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Ad Tech
PepsiCo axes global procurement operation
Here’s story to bring a wintry smile to agency faces. Ad Age reports that PepsiCo, one of the world’s biggest…
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