Tag Archives: mastercard

Lionel Messi must have appeared in more ads over the past ten years than just about anyone else despite having no obvious ability in the communications stakes. But when you’re the best known footballer on the planet who cares? Mastercard ...

Bouncing balls are pretty useful things in ads (as Sony Bravia discovered all those years ago) and they’re used to good effect in a new global campaign for Mastercard from McCann. Part of Mastercard’s Start Something Priceless campaign, the new ...

MasterCard is sponsoring tonight’s Brit Awards for UK popsters so agency McCann has linked it to a campaign ‘Start Something Priceless (geddit?): The Listening Room, bringing six people whose relationships have foundered together to experience the healing power of music. ...

It’s the Brit Awards tonight (let’s hope for some traditional bad behaviour – but they’re better behaved these days) and sponsor MasterCard and agency McCann London have produced a live performance for their ‘Priceless Surprises’ campaign. This features two London ...

Now that England are out of the Rugby World Cup some of us will have to find someone else to support – New Zealand? Hmm. They’re absolutely brilliant at the game of course but there’s a kind of monastic intent ...

Dentsu/Aegis (or should that be Aegis/Dentsu?) media agency Carat has won Mastercard’s $250m global media business, beating off a selection of medialand’s finest including PHD, MediaVest, yet another team from WPP (GroupM in other words) and incumbent UM, owned by ...

Thought Mastercard and McCann had taken leave of their senses when I first saw this; but it’s not an ad just 12 different idents for Mastecard’s sponsorship of the Champion’s League. Here’s the ad and it’s a pretty good ‘use ...

Former McCann New York CCO Joyce King Thomas (pictured) is rejoining the troubled agency to head a new group, effectively a ‘Team Mastercard,’ for one of the Interpublic-owned agency’s biggest remaining accounts. King Thomas left the agency two years ago ...