mars
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Advertisers
The narrow confines of today’s creative work: Tesco Mobile and Wrigleys
These days we all seem to have do more (or the same) with less and it’s ever true of advertisers.…
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Advertisers
“The veins remain” declares Mars as Snickers hit Twitter
Snickers owner Mars has denied Twitter gossips that it’s changing the format of its top selling confectionery to remove so-called…
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News
Mars IAMS goes in search of America’s lost dogs with adam&eveDDB ‘noseprint’ app
It’s amazing what agencies get up to these days to earn a crust/make the world a better place (the two…
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Advertisers
Adam&eveDDB produces mini lockdown masterpiece for Mars Temptations
One of the defining features of the very best agencies is that everything that’s let out the building has class…
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News
Is adam&eve’s Halloween horror movie for Mars Temptations the cat’s whiskers?
No idea what adam&eveDDB has up its sleeve for John Lewis this Christmas but the agency has had another opportunity…
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Advertisers
Snickers Ice Cream proposes new-style sticky relationship
Mars is an enterprising advertiser, especially for Snickers and here’s a cheeky pan-Euro effort from CLM BBDO in France for…
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Advertisers
Mars sets out for a purpose-driven tomorrow
I asked a senior marketer the other day which company she’d worked at was the best and she said, unhesitatingly,…
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Advertisers
Adam&eveDDB makes most of short rations from Dreamies
Adam&eveDDB is launching a global campaign for Mars’ Dreamies cat treats, which sounds pretty good. But the TV ads are…
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Advertisers
Mars picks MediaCom for $1.8bn global planning and buying in huge boost for WPP
Mars, which had previously cut and sliced its media across the world, has consolidated everything into WPP’s MediaCom, the biggest…
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