Missed this one but it’s worth noting all the same: the Swedes are back in town. Boulder, Colorado to be precise. High profile creative Linus Karlsson (below) has joined former Forsman & Bodenfors CEO Erik Sollenberg at the helm of ...
Read More »Ming unveils spectacular creative winners for Polaroid
Linus Karlsson’s New York-based Ming Utility and Entertainment Group – “more entertainment, less ads” as Karlsson puts it – is relaunching Polaroid Eyeware, 80 years after the ground-breaking business started. Ming’s Geisel Productions produced the recent return of Clive Owen ...
Read More »Karlsson lures Geisler to join Ming’s mini-empire
Linus Karlsson’s Ming Utility and Entertainment Group – which he describes as the “world’s smallest holding company” – has appointed Jeff Geisler as its new president. Geisler (left) was global CMO for Saatchi & Saatchi. He also worked as CMO ...
Read More »Karlsson’s Ming unveils comedy series for ChromaPop
It’s been a while since we’ve heard from Linus Karlsson, formerly head creative honcho at McCann (he remains creative chairman of General Motors agency Commonwealth/McCann) and a founder of Mother in the US, but he’s back with a newish agency ...
Read More »McCann creative boss Linus Karlsson sets up design and entertainment agency Ming
Star Swedish creative Linus Karlsson (left), who made his reputation in the US at Fallon and then as one of the founders of Mother New York, always looked a rather odd fit with his subsequent employer McCann. He was brought ...
Read More »Karlsson heads off to Commonwealth as McCann shuffles global creative pack – again
What is Linus Karlsson up to at McCann and what is McCann up to with its creative leaders? Karlsson (left), who joined the agency from Mother New York during the reign of Nick Brien, was originally appointed chairman and CCO ...
Read More »New boss Al-Zaidy joins the Mothers at McCann London
The Motherication of McCann carries on apace with the appointment of Zaid Al-Zaidy as CEO from chief strategy officer. Al-Zaidy (left) was previously CSO at TBWA London but before that worked with Co-CCOs (sorry for all these C-suites) Rob Doubal ...
Read More »Zurich and McCann pluck defeat from the jaws of victory in new TV campaign
Maybe CCO Linus Karlsson is having a beneficial effect on McCann. Here’s a new ad for Zurich Insurance from McCann Worldgroup that actually manages to give insurance a human dimension; which is what it’s for, after all. But why isn’t ...
Read More »Can Droga5 hack it across the world? Is McCann on an upswing and time for BBC types to ‘fess up
The big story of the past two weeks has been uber-successful New York (and Sydney and Auckland) agency Droga5’s decision to venture into further territories; initially London. But do such micro-networks really have a chance of succeeding? BBH tried it ...
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