Tag Archives: karmarama

BBC 6 Music gets campaign boost from Karmarama

Karmarama has produced a new ad, ‘The Music Tree,’ for BBC 6 Music, the radio music station the Beeb wanted to kill off a couple of years ago on the grounds that its audience was too low and its content ...

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Karmarama’s campaign for Costa is full of beans

Ads with chirpy employees often seem the last refuge of the idea-free scoundrel but that hasn’t deterred Costa and lively agency Karmarama in this first TV campaign in a long time for the UK’s biggest coffee chain. What do Costa ...

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Can UK agencies really position themselves as China’s way into global brands?

Well the Institute of Practitioners in Advertisers (IPA) thinks so, announcing an ‘International Brand Incubator’ to help Chinese companies turn their big domestic brands into big global brands, one of the very few areas where China currently lags the Western ...

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Mendelsohn and Phoenix to drive Karmarama expansion

The IPA’s first woman president Nicola Mendelsohn is clearly not content to rest on her industry laurels and she’s just brought in private equity group Phoenix to help drive expansion at Karmarama, the agency she joined as executive chairman from ...

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