-
Advertisers
What other brands can learn from the Waitrose effect on the UK’s high streets
A while ago I reported back on the impact Waitrose appears to have on property prices based on searching around…
Read More » -
Advertisers
Google goes All-American for Moto X phone launch
Here’s one of Droga5’s first spots for Motorola’s new Moto X smartphone, and very American it is too. The new…
Read More » -
Advertisers
Design rule number one – never let your CEO anywhere near your new logo (Yahoo in this case)
Yahoo (we refuse to put exclamation marks into company names) has just got itself a new logo, courtesy it seems…
Read More » -
Advertisers
How to make the most of the mobile ad boom
Nick Marsh is VP sales and marketing EMEA of international mobile ad network Mojiva. Here he looks at the growth…
Read More » -
Advertisers
George Parker: why top-notch bullshitting really matters – just look at the history of ‘branding’
In which our hero continues his tour of the computer industry with observations on, among other things, the art of…
Read More » -
Agencies
Keith Hunt: PubliCom merger is really about the media technology arms race
Keith Hunt (left) is managing partner of Results International. He argues that the main reason for the $35bn PubliCom merger…
Read More » -
Advertisers
Russ Mann: why being found, friended, followed and forwarded is the key to smarter web content
Russ Mann is CEO of leading independent search agencies Covario and Rio SEO. Covario is the only agency to win…
Read More » -
Advertisers
George Parker: of Leonardo Da Vinci, Philippe Kahn and various other Silicon Valley types
Two Parkers for the price of one this week (holidays and all that, normal schedule returns w/c August 5). George…
Read More » -
Advertisers
Emmy ad shortlist shows a shortage of creativity
The US Emmy Awards celebrate the best programmes and performances in TV and, inevitably, they’ve added ads. For the last…
Read More »
