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Ryanair makes nonsensical 20-second ad debut
“Here’s two bags Julia..but they’ve loosened the rules…if not she’ll be cramming those bags of hers.” Eh? Wrong tense chaps.…
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Fold7 ad debut for Gocompare offers a rosy view of the green green grass of Wales
When UK price comparison site Gocompare.com moved its ad business from Dare last autumn the smart money would have been…
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Fold7 takes on £40m Gocompare creative challenge
Price comparison websites are a genius business – big, profitable, hardly rocket science – but your shop window, assuming the…
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Gocompare.com reviews £28m creative account after just a year at Dare
One area of business where advertising really does make a difference is price comparison websites and the writing has been…
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