Tag Archives: coca-cola

Print craft plays key role in Coke’s ‘Taste the Feeling’

We’ve praised Coca-Cola’s new global ad campaign ‘Taste the Feeling’ – produced by a veritable gaggle of ad agencies – and been roundly derided by some for lauding cheesiness. But that’s Coke isn’t it? One of the interesting things about ...

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Coke unveils new version of iconic ‘Hilltop’ ad

Coca-Cola has remastered its celebrated ‘Hilltop’ ad from 1971, readying it for ‘4K’ television, whatever that might be. The original film apparently sits in the US Library of Congress and it played a part in the final series of Mad ...

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Coke shoots itself in the foot down Mexico way

Coca-Cola wanted to show that it was bringing Christmas joy to Mexicans with this somewhat patronising film showing a bottle top Christmas tree delighting a Coke-snorting community. It’s now been pulled after complaints from all and sundry, from the Mexican ...

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Coke’s Wendy Clark takes top US job at DDB

Back in the day people used to flit from client to agency and back again, to the benefit of both parties. The former agency people going to clients knew where the bodies were buried and the clients going to agencies ...

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Coke creative follows Emirates into WPP

It’s been a good week for WPP; earlier today it announced winning Emirates’ global account out of London (to be handled by a combo of Grey and Y&R among others, under the soubriquet Team Air). Now Coca-Cola has given its ...

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