Everybody seems to want a gadget for Christmas – as Apple will no doubt be reminding us soon. Samsung has got its retaliation in first, in the UK anyway, with this pleasingly low-key Christmas campaign from Cheil UK. Cheil suggests ...
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Cheil UK has bagged the new JC Decaux digital ‘Grandview’ at Heathrow, the first digital advertising exterior at the airport, for client Samsung. Samsung will run a number of campaigns on the huge new site over the next year. Samsung ...
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This year was the 61st Cannes Lions International Festival of Creativity (as you may have noticed). Where once it was the annual retreat for advertising agencies and their clients, these days it really is more representative of creativity in the ...
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Matt Pye (left) started his career as a grad trainee at Lowe Howard-Spink in 1994 when it was recognised widely as one of the most creative agencies around. A passion for great work was drummed into him from day one ...
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Cheil UK has taken a major step towards shedding its image as a Samsung-only agency (South Korea’s Cheil used to be the Samsung in-house agency and Samsung still owns a stake) by winning a project from Coca-Cola to develop its ...
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Samsung Electronics in the UK seems to have taken ever-expanding out of home (OOH) advertising to a new level in the UK with two digital ‘posters.’ One consists of two giant LED screens on the London IMAX cinema (below) on ...
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The big outdoor screen at London’s Piccadilly Circus is about as iconic an ad site as you get in the UK and Samsung is using it to promote its Galaxy Note 8 tablets with this interesting campaign from Cheil UK, ...
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