Technology
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Publicis weathers first half 2020 Covid storm – US is a second half worry
Publicis Groupe, the first of the big ad holding groups to report half-time 2020 figures, is weathering the Covid storm…
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Wieden+Kennedy lays off 11 per cent – does this put the agency into play?
Wieden+Kennedy is laying off 11 per cent of its staff due to Covid, about 160-170 people. If W+K, which has…
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TV still most effective ad medium says Adzooma
Digital marketing platform Adzooma has been asking 2000 adults in the UK what media most influence their buying decisions and…
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The Specialist Works buys hyper-local agency Pintarget
UK media independent The Specialist Works is buying hyper-local media and data business Pintarget. Pintarget, founded in 2016 by Charlie…
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Does Mercedes really need business transformation?
What does “business transformation” actually mean? Especially when an ag agency group gets its mitts around it. Daimler’s former head…
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Amazon is most valuable brand as online shopping takes over the Covid-19 world
Amazon is the world’s most valuable brand in these straightened times according to research firm Kantar, worth $415bn (up 32…
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