Technology
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WPP falls back in H1 2024, sells FGS Global for £604m
The good news for WPP as it reports its half year 2024 figures is that it’s banking £604m after tax…
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Kevin Henry of Ocean Outdoor: how brands can leverage sports with high profile OOH fan experiences
1/Ocean has become, in part, a free to air sports broadcaster in recent years with its large screen coverage of…
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Google pulls AI Gemini ad after backlash
AI has become a man-trap for some ads, any mention of its merits is likely to provoke one of those…
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Wavemaker trio charged with rebooting GroupM new business
WPP’s GroupM, still adland’s biggest media agency empire, has been stuttering recently and is trying to do something about it…
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John Lewis partners with Epsilon for new retail media offer
UK retailer John Lewis is joining the retail media rush with a new platform developed with Publicis Groupe’s Epsilon, which…
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New AI took Spok sets out to replace marketing departments
Software lab Forum3 is launching Spok, an ad tech product that claims to be an all-round marketing assistant and, one…
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WPP names new chairman ex-BT CEO Philip Jansen
WPP is to have a new chairman, former BT and Worldpay CEO Philip Jansen (below) who takes over from long-serving…
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UK adspend hits record £9.2bn in Q1 2024
The latest Advertising Association/WARC Expenditure Report shows UK ad spend increased 9.3% to £9.2bn during the first three months of…
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Dan Moseley: can’t we just be friends? Why creative and media agencies need a neutral space
Over the past thirty years, creative and media agencies have increasingly diverged, leading to industry-wide debates about effective, future-proofed business…
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