Technology

Sorrell takes the better, faster, cheaper mantra to CES

Is SMS about to announce another deal? He seems to be implying he will in this short video from The Drum at CES 2020 (my, the boy gets around) with some of his S4Capital lieutenants. Saying there’ll be more ‘misfits’ ...

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You & Mr Jones backs “ethical video platform” Good-Loop

Self-styled ethical video platform Good-Loop, which rewards viewers of online video ads by donating on their behalf to a chosen charity, has raised $1.6m from US investors including David Jones’ brand tech group You & Mr Jones. Good-Loop, founded by ...

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Sorrell’s S4C inks deal with Mexico digital leader Circus

Sir Martin Sorrell’s S4Capital has announced another “merger’ (its favoured term), this time with Mexico City’s award-winning Circus Marketing, described as a fully integrated digital agency. Circus, which also has an office in Spain, will be rolled into S4C’s content ...

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Accenture Interactive guiding light Anatoly Roytman steps down after ten years

Accenture Interactive leader Anatoly Roytman (below), who runs the digital giant outside the US, is retiring after ten years there. Accenture says: “We can confirm that Anatoly Roytman will be retiring at the end of the year, following a brilliant ...

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ByteDance (TikTok) is building a new social media empire – how is the the Chinese advertising landscape changing?

By Jimmy Robinson After overtaking Baidu’s ad revenue recently, ByteDance has seen astonishing and rapid growth, with some reports stating ad revenue across all platforms owned by ByteDance in Q1 and Q2 2019 has reached 50 billion RMB (approximately 7 ...

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