PR
-
Channel 4 goes loud and proud on DEI
Not so long ago the world’s companies, including agencies and ad holding groups, were falling over themselves to boast of…
Read More » -
Publicis wins $1.7bn Mars media from WPP – adds commerce and influencers
At least WPP CEO Mark Read got his timing right: earlier this week he announced he was to step down,…
Read More » -
WPP and Publicis at loggerheads in data wars
Unusually for a company preparing to change its leader, WPP has been on the front foot recently in the PR…
Read More » -
Pablo and Unlimited combo scoops more UK government business
The combo of independent Pablo and Accenture Song’s Unlimited seems to have taken over from M&C Saatchi as the UK…
Read More » -
WPP merges Grey into Ogilvy – another one bites the dust
And then there were three (big) WPP ad brands: Ogilvy, VML and WPP Media. Not that long ago the line-up…
Read More » -
WPP and IPG report dismal Q1 2025
How much attention should we pay to the first quarter numbers (dismal) from WPP and IPG? After all, we’ve yet…
Read More » -
Musk’s Tesla needs some urgent brand repairs
Agencies have been arguing until they’re blue in the face that brand building is the key to sustained corporate growth.…
Read More » -
Virgin Atlantic navigates a sea of woke for a rainbow in the clouds
A new campaign from Virgin Atlantic is something of an event in UK adland: Its Branson-esque trolley dollies summed up…
Read More » -
Brave Bison’s SocialChain buys News UK influencer agency
Influencer marketing is seen as the current secret sauce by an increasing number of marketers – including Unilever and now,…
Read More »