PR

Bloomberg launches presidency bid with $37m ad blitz

Media tycoon and former New York mayor Michael Bloomberg – ‘call me Mike’ – has enlisted what he hopes is the power of advertising in his bid for the Democratic Presidential nomination, spending an eye watering $37m in a week ...

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Can Maurice Levy ride to the rescue of WeWork?

It’s a rum old state of affairs when the two of the liveliest characters in adland are well into their eighth decade but 74 year old Sir Martin Sorrell, currently disrupting away at S4Capital, has been joined in the limelight ...

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Greenpeace roasts turkeys – and us – for Christmas

Comedian and their comedy roasts are appearing more and more often in ads, sometimes to annoying effect – think Nationwide. They may be funny/diverting once but the same joke over and over again pales somewhat. But Greenpeace and agency Nice ...

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Advertising Week joins exodus from Andrew’s Pitch@Palace

Advertising Week has joined the ever-growing list of “supporters” abandoning Prince Andrew”s Pitch@Palace tech initiative, aimed at drumming up funds for start-ups. Andrew, AKA the Duke of York, was due to pitch up at next year’s Advertising Week Europe shindig ...

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Possible Moscow joins anti-plastic crusade for Greenpeace

Here’s another effort to save the world – this time from the dreaded plastic – from Possible Moscow (still part of the WPP empire one presumes) for Greenpeace Russia. It’s an interesting spin on a hunting culture – with a ...

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Japan weighs the benefits of successful Rugby World Cup

By Colin Wheeler So for England it wasn’t to be. Congratulations South Africa, and this will mean so much more than just winning a World Cup for the Rainbow nation as it continues to unite its diversity. But what a ...

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Boris’ Get Ready for Brexit campaign misses its ever-moving target

The UK’s National Audit Office doesn’t think much of the Government’s ‘Get Ready for Brexit’ campaign – costing a supposed £100m – reporting that: “On 1 September 2019, the government launched a major communications campaign to help individuals and businesses ...

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Is Budweiser’s new ‘king’ Sergio Ramos too tough for football supporters?

Do Budweiser and new agency on the block Deutsch New York entirely get football? Latest in Bud’s ‘King’ campaign is one Sergio Ramos, captain of Real Madrid and veteran Spanish international who’s known, shall we say, for not taking prisoners. ...

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