Politics

NHS tiptoes around vaccination in new MullenLowe work

MullenLowe has taken a determinedly softly softly approach in its seemingly endless anti-Covid NHS campaign and it’s back with a new variant, ‘Everyone Can Help.’ Eagle-eyed observers will note that just about everyone in the TV ad ‘Let’s Keep Going’ ...

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Sainsbury’s goes greener with ‘Helping Everyone Eat Better’

Sainsbury’s is pensioning off (or ‘retiring’ as we say these days) ‘Live Well for Less’ and replacing it with ‘Helping Everyone Eat Better,’ part of a package aimed at boosting its green credentials. It’s amazing how climate change and all ...

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Adam Morton of UM: what the Facebook/Australia stand-off means for media

“Facebook hit the nuclear option with devastating impacts for everyday Australians..” That’s how news.com.au reported Facebook blocking news on its platform today. Clearly, they have a vested interest in the situation. However, there is no doubt Facebook’s move in response ...

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M&C Saatchi delivers surprisingly perky ONS Census drive

March 21 is National Census Day in the UK – the first for ages – and it’s always handy to know how many of us there are and what we’re like. Demographics have been on many minds recently of course ...

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UK lockdown widens generation gap in media consumption

Younger people turned in droves (79%) to digital media during the UK’s various lockdowns while the older generation reverted to mainstream media. 48% of all adults surveyed in the latest IPA TouchPoints report went digital with commercial TV and news ...

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Super Bowl: Springsteen and Jeep plead for ‘Re-United’ US

Super Bowl’s over and done (Tom Brady again) but the ads will be with us for a while and Chrysler keeps popping up over the years as one of the most noteworthy advertisers. Celebs have usually played a part: Eminem, ...

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