Politics

MAA blast from the past: Apple’s the whole working-from-home thing

This may be just two years old (more or less exactly) but let’s hope the whole working-from-home thing (at least the Covid-induced variety) is, indeed, history. In July 2020 some of us were trying to “staycation,” fearful that we wouldn’t ...

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Ad Net Zero aims for global reach with second Summit

Ad Net Zero, which launched to the world at COP 26 in Glasgow last year, is to continue its mission to achieve net zero emissions from ads with its second Global Summit on 9-10 November. This will be held at ...

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Unilever profits from big boost to adspend as it battles global price increases

Unilever says it’s going to spend hundreds of millions more on advertising and marketing as it battles to pass on price increases to hard-pressed consumers and fend off the depredations of own label. Announcing the consumer goods giant’s half-year results, ...

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Publicis Groupe posts strong first half growth and financial performance

Publicis more or less matched US rival Omnicom in Q2 2022, reporting organic growth of 10.3% (Omnicom was 11.3% on weaker 2021 comparatives) with the US up 10.1%, Europe 10.1% and Asia 6.5%. The French-based business has increased its 2022 ...

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IPA Bellwether survey shows advertisers still spending

The UK’s marketers are sticking to their spending plans for 2022 – or say they are – despite a rapidly deteriorating economic outlook. According to the IPA’s latest Bellwether survey 24.2% raised their marketing budgets in the Q2 2022 against ...

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The customer service car crash – Royal Mail is even worse than Virgin Media

We’ve noted before the car crash that is British customer services, despite the wellrewarded efforts of numerous ad agencies (one assumes), all piling on the bandwagon. For years Virgin Media has been setting new standards in crappy CX (now it’s ...

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Who wants the untreatable Thames Water account?

Now here’s a challenge for one lucky agency: improve the image of Thames Water (the company that’s currently telling Londoners to use less water – as it’s hot.) Thames Water is looking for a new agency with eight on the ...

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New UK PM should mean a new start for embattled BBC and Channel 4.

The new Tory leader and then prime minister – due to be unveiled on September 5 (leaving plenty of time for more mischief from Boris) will have a significant effect on British broadcasting and, by extension, world broadcasting. Under Johnson ...

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Neverland, Amazon and Clear Channel boost Underexposed Arts inclusion drive

Charity Underexposed Arts is following up its famous ‘Peckham portraits’ with a new Amazon-sponsored series from agency Neverland featuring Black British creatives, cultural contributors and activists. The aim is to encourage more black participation in culture generally by showing people ...

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