Politics

UK government pandemic advertising tops £240m in 2020

UK government advertising in 2020 reached £163m (up 237%) with, on top of that, £80m from Public Health England (almost eight times the preceding year’s level) showing the ad impact of the Covid-19 epidemic. Most of this was spent with ...

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TBWA looks on the dry side for Le Chocolat des Français

Life in France, the capital especially, isn’t very oh là là at the moment with Covid running riot, especially if you’re a high end chocolate maker maybe. So credit Le Chocolat des Français and agency TBWA Paris for this dry ...

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Sooner collective charts upbeat route out of UK lockdown

A group of adland’s finest including Sir Nigel Bogle and Robert Campbell are – what’s the word, curating? – a social media campaign #LetsGetThereSooner inviting people to say what they’re looking forward to post-lockdown. And reminding them, as you do, ...

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Ad Association accuses government of banning online HFSS ads because they’re ‘strapped for funds’ to tackle obesity

Children are being bombarded with 500 online junk food adverts every second, according to a report by Bite Back 2030, a charity backed by Jamie Oliver, which is being presented to MPs today — just as the government is preparing ...

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