News
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Neverland wins Center Parcs
Neverland has won Center Parcs’ brand and strategy business in a pitch handled by Ingenuity+. Center Parcs has six villages…
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C4’s Lynsey Atkin launches new start-up, Baby Teeth
Lynsey Atkin, who made her name as ECD at 4Creative, has teamed up with Chris Watling, MD of top production…
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WPP’s David wins IKEA US
IKEA has given its UK creative business to Ogilvy offshoot David with DDB’s Alma winning multicultural, a big sector for…
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Lacoste swims against Nike tide in new global campaign
The tennis season is getting into gear – Britain, or at least its media goes mad for two weeks at…
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PG Tips enters the tea culture wars with NCA
“Live Life one tea at a time” is New Commercial Arts’ debut line for PG Tips, the famed UK brand…
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WPP Media ‘sunsets’ its big agencies
Here’s a new one in the mealy-mouthed vocabulary of today’s management: ‘sunsetting.’ This is what’s going to happen to WPP’s…
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72andSunny copywriter Hayley Noble: my Top Tips for Cannes
Top Tips for Cannes ‘Remember to Smile’ for Square by Sunday Gravy This spot makes a tech product feel deeply…
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Ocean Outdoor’s Kevin Henry: how official fan zones and interactive DOOH experiences drive consumer consideration
The summer of women’s international sport is almost upon us, bringing with it multiple opportunities for brands to connect directly…
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Lucky Generals brings swagger to Rubicon juice
Twenty seconds of flamboyant absurdity is all it takes to showcase the appeal of a Rubicon juice in this series…
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