News
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MAA Ad of the Week: Renault Alpine from BETC Etoile Rouge
French cars used to be as synonymous with style and dash as Italian. What’s now known as Formula 1 is…
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Mother London’s Matt Tanter: My Top Tips for Cannes
Green with Envy: A Cannes state of mind There’s a particular pantone that defines Cannes. It’s not just the turquoise…
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France moves to ban advertising and influencers for fast fashion brands
The French Senate has backed a new bill targeted at ultra-fast fashion sites like Shein and Temu that includes a…
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Trump tariff wars hit global adspend, top marketers in no-man’s land
US businesses lined up behind Donald Trump in last year’s Presidential election and now they’re seeing the consequences: trade tariffs,…
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Tanya Easterman of tech firm DiO: my Top Tips for Cannes
Top Tips for Cannes “Landfill Billboard” – Emanuele Morelli A single Midjourney-generated image, a lone billboard for Shein perched above…
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Richard Brim and partners launch Ace of Hearts
One of London’s more eagerly-awaited creative start-ups is officially launching, Ace of Hearts founded by former adam&eveDDB CCO Richard Brim…
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Publicis wins $1.7bn Mars media from WPP – adds commerce and influencers
At least WPP CEO Mark Read got his timing right: earlier this week he announced he was to step down,…
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House 337’s Josh Green: My Top (Sports) Tips for Cannes
Persil x Arsenal Every Stain Should Be Part of the Game by MullenLowe Six in ten girls leave sport because…
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‘The Attention Dividend’ – new research shows premium large format DOOH beats digital channels
A new study, ‘The Attention Dividend’, reveals premium large format digital out of home (DOOH) attracts five times more attention…
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