News

MAA blasts from the past: Euro wins and fails from Walkers and Pizza Hut

England football manager Gareth Southgate won’t need reminding of a previous Euro football tournament, 1996 when he missed a penalty in the shoot-out against the eventual winners Germany. Pizza Hut then enlisted him with Stuart Pearce and Chris Waddle who ...

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BBDO hymns encryption benefits as WhatsApp seeks to reassure users

Just about every BBDO agency under the sun seems to have been enlisted for WhatsApp’s much-heralded global ad campaign, seeking to allay user fears that owner Facebook’s plans to monetise the platform it coughed up $19bn for will invade their ...

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Post-pandemic creativity: McCann brings back an inclusive Wimbledon

In the social media age you have to include everyone, even if you’re the traditionally snooty All England Lawn Tennis and Croquet Club, organisers of Wimbledon. Which it tries to in this launch campaign from McCann for the iconic tennis ...

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Co-Op ad cuts off Nigel Farage as GB News goes on air with big brands on board and more viewers than Sky & BBC

The launch of the right-wing GB News channel was hampered by technical difficulties, with chairman Andrew Neil’s opening monologue muffled by poor sound quality and star guest Nigel Farage cut off mid-stream by a Co-Op Pizza ad – unfortunately not ...

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Lucky Generals wins top level Virgin Atlantic pitch

Lucky Generals has won the Virgin Atlantic creative account, in years back one of the prize assignments for any UK creative agency. Lucky Generals reportedly pitched against Mother and Uncommon in a high level pitch, handled by Creativebrief. Virgin’s chief ...

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IPG’s Magna joins boom times are coming chorus

IPG’s Magna has revised up its global ad forecasts: now its 14% up this year and seven next, adding $78bn this year. Most of this, of course, will find its way into the bulging pockets of Facebook and Google, but ...

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BT Business tries to show a human face

Something seems to be happening, finally, at Britain’s BT with French interloper Altice snapping up 12% of its shares in a cunningly executed raid and the company finally agreeing to pull its finger out when it comes to connecting Britain’s ...

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